CATEGORY: Case Study
Major U.S. Gym
Major U.S. Gym Everest worked with the C-Suite at a U.S. gym with 400+ locations in regard to the decision to close due to COVID-19 and the fallout with members from that. The gym’s CEO and other executives actively received death threats and public ridicule in the digital space. We worked with the executives to […]
Money Management Firm
Money Management Firm Consulted with a firm with $100B+ AUM on reputation management amidst a negative issue regarding the founder that came to light in 2019. The work involves rebuilding his reputation online, elevating other company executives, and helping to position the brand to reach its target audience – 55+ white males with $1M+ in […]
Healthcare Company
Healthcare Company A California-based healthcare company wanted to understand the social conversation around COVID-19 in other hotbed states to predict what might happen to the CA hospital system. The company wanted predictive social data to answer the following questions and we delivered. As the issue grows in prominence, what are the current trends in media […]
Sports Entertainment
Sports Entertainment The founder and CEO of a prominent sports and entertainment brand wanted all 220+ on-air talent trained on social media and cybersecurity and turned to our team for help. Working with the company’s chief technology officer, information security team, and digital leadership, we crafted a presentation that underscored the need for strong personal […]
Higher Education
Higher Education When a small university needed help dealing with negative attacks due to its choice of commencement speaker, they called Everest. We helped turn around the online conversation and fight back against those that opposed the university and speaker. Initial Response 48.98% / 46.03% Negative/Positive Twitter Posts 738 Petition signatures against the commencement speaker […]
Global Retail Conglomerate
Global Retail Conglomerate Provided a major retail conglomerate with daily reputational reports regarding the digital landscape and social conversation around their brands, COVID-19, and how their employee base is reacting. Based on the data, we were able to provide recommendations on what they should do including, but not limited to, identifying specific reporters with whom […]